Budweiser Ice Cold Index Budweiser Ice Cold Index

September 2011

First place

Tribal DDB

On a hot day, nothing’s better than an ice-cold beer. But wouldn’t it be amazing if as the temperature went up the price of beer came down?
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100 years Style East London 100 years Style East London
Second place

The Viral Factory

Brief: Engage a hard to reach, sophisticated and very stylish East London crowd without alienating the mainstream popula
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Virtual vs Reality Virtual vs Reality
Third place

Weapon 7

On the 5th September the virtual and real world collided head on in a race.
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