November 2011
First place
Red Bee Media
After the hugely successful Season One of ‘The Walking Dead’, FOX challenged Red Bee Media to help broaden the audience beyond the comic fanboys who love the show and drive the ratings even higher for Season Two.
Second place
LBi
SonyEricsson Xperia
IAB Entry 25th November 2011
Brief Explanation
Sony Ericsson wanted to devise and execute a multi-pl




