Judges Comments Charlotte Neser, director of Wheel:Group, and Mark Cridge, creative director of Glue London are the joint chair of judges. They said:
“The Trojan Games is a great piece of online work. It's witty, well-executed and original, one of the most memorable viral campaigns we’ve seen this year.” Cridge added: “It passes the only true test – I would forward it to everyone in my address book.”
Campaign Information The Trojan Games campaign was designed to launch the Trojan brand of condoms in the UK. TVF created and wrote the campaign, designed the launch strategy and wrote and produced the three viral video clips.
The microsite was designed and produced by Love 88.
Video streaming by Groovy Gecko.
