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Sony Ericsson K750 by Dare*


Campaign Information
Background to the campaign

To illustrate the quality of the K750 megapixel camera and its ability to take images wherever you go, Dare have employed the services of world renowned reportage photographer, Martin Parr www.martinparr.com. Over the next three months, Martin will take the K750 with him on every assignment around the world, capturing spontaneous moments as they happen. Each week his 10 best shots will be uploaded to the campaign site created by Dare. Supporting online advertising will help to drive traffic to the site.





View: Site and advertising

Creative Agency:Dare
Media Agency:MEC Digital
Campaign Type:Campaign microsites
Rich Media
Live date:May 2005 - May 2006
Contact:flo@daredigital.com
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