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Barclays by Dare*


Campaign Information
To support the Barclays ATM promotion, we developed a photographic based campaign featuring three famous football managers.

We shot Messrs Redknapp and Co to capture a series of ironic expressions that play on the fact they are probably the only people who would not be pleased to win the football prizes on offer.

To date, response rates have been over 2.5 times the average for financial services advertising.



View: Barclays

Creative Agency:Dare
Media Agency:Starcom
Campaign Type:Rich Media
Live date:Mar 2005 - May 2005
Contact:flo.heiss@daredigital.com
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