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this months winners



winner
Start Thinking Soldier

The online view
Flo Heiss
Dare

'Learn more about yourself' is a nice way in. First-person role play's been done before - and for the same client - but you have to admire the scale, attention to detail and atmosphere of the execution (so to speak).

The offline view
Patrick Collister
Creative Matters






Creative Showcase Grand Prix Awards 2006

winner 2008

The IAB/Microsoft Advertising Creative Showcase Grand Prix, a night celebrating the best online creative work from 2008. Endeavoring to top last year when we saw a Brazilian chatterbox, a rock n’ roll cow and talking hedges, this year we have seen the inside of a giant foster’s can, become authors in the world’s longest online story and joined a balloon race across the internet. With 5 awards up for grabs and over 135 entries throughout the year, competition was tough. Here are the 5 campaigns that really stood out in 2008.

Best Creative Campaign 2008:
Poke, The Orange Balloon Race, Orange

IAB Unthink your Brand Advertiser Award:
TalkTalk and Treehouse, The Forever Story

Microsoft Advertising Most Innovative Campaign:
AKQA, Nike Bootcamp, Nike

Contagious, Most Contagious Campaign:
AKQA, eco:Drive, Fiat

Agency of the year: AKQA
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