February 2006
First place
Profero
A campaign aiming to shock children aged 11-14 into reassessing their online behaviour.
In the ads a predatory figure masked by an emoticon illustrates how easy it is for people to disguise their intentions and identity in the virtual world.
Second place
Strawberry Frog
Lovely Football builds on the legendary madness and hysteria of Japenese football fans at the 2002 World Cup
This campa



