Take some time out with Yell.com

To help re-establish the association between Yell.com and Yellow Pages, AKQA developed a series of interactive games using innovative 3D technology. 

The campaign was made up of four 3D Rich Media banner executions. Each game set the user a fun challenge, while at the same time communicating the breadth of services available on Yell.com. 

• In the driving challenge, the user had to do three laps around the Yell.com logo in a set time 
•  In the flying challenge, the user had to successfully land the helicopter on the Yell.com logo 
• In the golfing challenge, the user had to sink the balls in the holes in the Yell.com logo
• In the paintballing challenge, the user had to hit each letter in the Yell.com logo.