Haywire YouTube channel takeover

Haywire
The Entertainment Agency Ltd

To produce a dynamic YouTube channel takeover that enhanced the original trailer and gave the user an immersive YouTube experience.

The creative achieved over 30,000 page views during the initial 2 week campaign period.

Haywire YouTube channel takeover originally appeared in the January 2012 contest.

Resource links

http://www.youtube.com/HaywireMovieUK

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